La Guilde canadienne des m\u00e9dias est d\u00e9\u00e7ue par la d\u00e9cision de la direction de la CBC d\u2019annuler l\u2019\u00e9mission prim\u00e9e et innovatrice ZeD TV \u00e0 la fin de cette saison. L\u2019\u00e9mission, \u00e9galement pr\u00e9sente sur l\u2019Internet, a piqu\u00e9 l\u2019int\u00e9r\u00eat des diffuseurs partout dans le monde. L\u2019annulation de l\u2019\u00e9mission entra\u00eenera la perte de six emplois. Aucune \u00e9mission de remplacement n\u2019a \u00e9t\u00e9 annonc\u00e9e. <\/p>\n
\u00ab Il s\u2019agit d\u2019un nouvel assaut envers le concept de la t\u00e9l\u00e9 publique, \u00bb dit Lise Lareau, pr\u00e9sidente nationale de la GCM. \u00ab En qu\u00eate de grandes cotes d\u2019\u00e9coute et de succ\u00e8s commerciaux, les dirigeants de la CBC abandonnent les \u00e9l\u00e9ments sp\u00e9ciaux de la t\u00e9l\u00e9 publique, soit sa capacit\u00e9 de prendre des risques, d\u2019innover, et de plaire aux auditeurs qui ne sont pas bien servis par les 500 autres cha\u00eenes de t\u00e9l\u00e9. \u00bb<\/p>\n
Les dirigeants de la CBC d\u00e9tournent le plus d\u2019argent possible de leurs op\u00e9rations afin d\u2019acheter davantage de programmation populaire aupr\u00e8s des producteurs priv\u00e9s. L\u2019annulation de ZeD TV fait suite \u00e0 l\u2019annonce que la CBC fermera son service de design pour la t\u00e9l\u00e9 anglaise cet \u00e9t\u00e9, apr\u00e8s 53 ans de services de qualit\u00e9 rendus \u00e0 l\u2019industrie. Elle fait \u00e9galement suite \u00e0 la mise en impartition, l\u2019ann\u00e9e derni\u00e8re, de la fonction des communications pour les services anglais de la CBC, sous pr\u00e9texte de se servir des \u00e9conomies r\u00e9alis\u00e9es pour acheter plus de programmation de l\u2019ext\u00e9rieur. <\/p>\n
Le vice-pr\u00e9sident de la t\u00e9l\u00e9 de CBC, Richard Stursberg, a d\u00e9crit sa strat\u00e9gie pour le r\u00e9seau dans le dernier num\u00e9ro de Playback, une revue canadienne qui porte sur l\u2019industrie : \u00ab Bien que la CBC soit une soci\u00e9t\u00e9 de la Couronne et n\u2019existe donc pas pour gagner des profits, notre programmation doit toutefois toucher un grand nombre de Canadiens afin d\u2019\u00eatre viable au niveau cr\u00e9atif et financier. Ce n\u2019est pas logique, pour nous, de consacrer des centaines de milliers de dollars en frais de licence et en d\u00e9penses promotionnelles pour des \u00e9missions qui ne plaisent pas \u00e0 un nombre important de Canadiens. \u00bb<\/p>\n
La Guilde canadienne des m\u00e9dias se pr\u00e9occupe du fait que le r\u00e9seau de t\u00e9l\u00e9 anglaise suit un chemin plut\u00f4t commercial. \u00ab Si la t\u00e9l\u00e9 de CBC ressemble toujours plus \u00e0 la t\u00e9l\u00e9 priv\u00e9e, comment peut-on la d\u00e9fendre en tant qu\u2019atout public m\u00e9ritant l\u2019appui du gouvernement ? C\u2019est une strat\u00e9gie dangereuse, qui ne sert pas les int\u00e9r\u00eats \u00e0 long terme de la diffusion publique, ni du peuple canadien, \u00bb conclut Lareau. <\/p>\n
La Guilde poursuit un grief au sujet du statut d\u2019emploi des employ\u00e9s qui travaillent pour ZeD TV, et se r\u00e9unit avec les employ\u00e9s touch\u00e9s par l\u2019annulation de l\u2019\u00e9mission pour veiller \u00e0 ce que leurs droits selon la convention collective soient respect\u00e9s.<\/p>\n
Pour de plus amples renseignements, veuillez communiquer avec la Guilde (guild@interlog.com) au 1-800-465-4149 ou au 416-591-5333.<\/p>\n","protected":false},"excerpt":{"rendered":"
La Guilde canadienne des m\u00e9dias est d\u00e9\u00e7ue par la d\u00e9cision de la direction de la CBC d\u2019annuler l\u2019\u00e9mission prim\u00e9e et […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ngg_post_thumbnail":0,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":""},"categories":[1],"tags":[31],"workplace":[246],"class_list":["post-18626","post","type-post","status-publish","format-standard","hentry","category-nouvelles","tag-sous-traitance","workplace-radio-canada-cbc"],"acf":[],"yoast_head":"\n